by Dana Cavalea October 26, 2020


Hi Team...

Hope you had an awesome weekend...

For the record, we are down to 66-days in 2020...

So, it is time to get going.

And, this week, I want to talk about the word: VALUE.

Here is why it is a special word....

  • We value things...
  • We give attention to the things we value...
  • We pay for things we value...
  • We care about things we value..

That is why this is such a powerful word...

If you value your health-truly, you would have no issue training and eating well..

If you valued certain people, you would always make yourself available to them..

If you valued certain interactions, exchanges, and the outcomes they provide, you would not cancel the meeting or cancel the call...

You see, what we value we pay attention to..

SO, this is a good time to look at your life and daily schedule..

  • What gets done?
  • What does not get done?
  • Who gets your time?
  • Who does not get your time?
  • Do you see how this works?

Many have never looked at things like this before...

How about this...

What do you spend your money on?

Again, this shows what you value...

I hope this provides you some food for thought as you kick off your week...

I will leave you with this...

If you don't provide value, people will not value you!.. (and what you bring to the table)

This word is so important...

  • When things are not going your way... give more value.
  • When things are going your way.. give more value.
  • If you want to generate more value and response... give more value.
  • If you are looking to make more sales... give more value.

Simple advice- powerful results.

Let's GO!

Your Coach,


Want to learn how to develop your team in a virtual environment. Watch the webinar I hosted last week! Click here.

Dana Cavalea
Dana Cavalea

Dana Cavalea is the World Champion Director of Strength and Conditioning & Performance of the New York Yankees. Currently, he is a High Performance Speaker & Consultant to Pro Athletes, Entrepreneurs, Business Executives, and Workforces on lifestyle strategies to reduce stress, improve work/life integration, and most importantly improve daily performance /outcomes. Book Dana to Speak at your Company Event or Conference Today!

3 Responses


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October 27, 2020



October 27, 2020


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