Hi Team...
I hope you had a great weekend.
I was doing some farm-work yesterday and had a thought...more of a reality....
Without cash- we can't do shit.
So, I took to LinkedIn this AM and began hammering away on this topic..,
Rather than have you go there- here it is:
I wake up in the morning and see ZEROs on the board.
ZERO is a motivating number- and it should also be a number you only accept at the start of your day.
Beyond that "start"- you must take control.
Sales drive all business- Big or Small.
It is funny, these days sometimes I get in conversations with these "types" who think business is about fun....and not about the money.
This is a great philosophy if you:
A. Already made huge cash and have lost your competitive spirit...
B. Daddy gave you his $ for you to go have fun with...
C. Have no drive....
D. Have no bills or obligations...
E. YOU ARE A LOSER.
Other than that- let's cut the fun bullshit and get focused on driving revenue..
There is not a business I work with- big or small that does not need more revenue...
P.E./ V.C. = ALL ABOUT REVENUE.
ENTREPRENEURS = ALL ABOUT REVENUE.
Why?
Because without it you are dead.
Nobody talks about this- and it blows my mind.
Maybe, just maybe we have lost sight of what business really is....
Year ago, I was talking to a 10-figure client...
I asked him: "Is business fun?"
He answered: "No, business is business- fun is fun. You can enjoy business but your goal is to win at business. If you want to have fun, take a vacation."
I never forgot this.
This does not mean do not enjoy your biz- love it, have fun competing...
But never get involved for the fun- you will be disappointed....
There are a lot of people who have started toy stores, ice-cream shops, beer gardens, restaurants, gyms- because they liked those things....
Then- they realized the life blood of them is not the toys, ice-cream, hops, dumbbells, or steaks- it is the ability to produce cash so you can pay the bills and fuel your growth...
This is an important post....
Never forget the driver of biz...
Your cash.
I work with companies and leaders all over the world looking to increase their cash- some bounce around it at first- but we always get to the root- they want more cash for them and their biz to fuel personal and biz growth!
And lastly- for those who say it is your people- what the hell do you think they work for?
Go out and PRODUCE today.
COACH DANA CAVALEA
Pamela McGoughy
April 21, 2023
Something my Dad taught!
His conversations were Always about Revenues
And – He was a Farmer!