by Dana Cavalea September 17, 2021

Hi Team...

I had to write you this AM...

It was very important....

I have been realizing a major trend in my coaching over the last several months...

Now, as you know, I coach many high performing, high achieving, goal-setting, type A, high capacity, high desire, focused individuals.

(You can picture the type, right? Hell, if I had to guess, that probably describes you)....

Now here is the deal....

When you are chasing something...

When do you stop?

Well, Coach, obviously once you catch it!

Ding. Ding. Ding.

But when do you actually catch success?

Answer: NEVER.

Most high achievers never catch it.

They can't...

Because as soon as they hit one target, a new one appears.

"Coach, I am having my best year ever. Next year, I want 10% more."

You see, you can not catch it.

And that is for a few reasons.

  1. Success is usually very openly defined and lacks clear meaning
  2. Success is an illusion to those with the above personality type
  3. Success can become and often is an addiction (even sport)
  4. Success is often based on comparison to the next richest person
  5. Success has no boundaries

Ok- get the point?

Please- read that list again.

For today, I want to talk about #5: Success has no boundaries.

Because there are no boundaries, there never seems to be enough.

Enough success, enough time in the day, enough hours worked, enough achieved.

Last week, I sat down with the awesome Adam Carolla and talked about life and success.

He really gave some amazing insights.

Give it a watch. Click here.

Today, as I Coach you, I want to let you know that it is time that you grab hold of the above and start to define the word.

What does success mean to you across these key categories:

  • Emotionally
  • Psychologically
  • Financially
  • Family (to you and your family)
  • Professionally

Now, define it.

You must do this.

Sit with your pen, pad, and coffee this weekend- gaze out into the sunrise and start defining the above.


I have seen too many lose their lives to the pursuit of it (success) that I needed to write this.


You will be so damn happy you took the time.

What we define we often achieve.

Never forget that.

What we achieve is often defined.

Let's go out and win today.

Your Coach,


Dana Cavalea
Dana Cavalea

Dana Cavalea is the World Champion Director of Strength and Conditioning & Performance of the New York Yankees. Currently, he is a High Performance Speaker & Consultant to Pro Athletes, Entrepreneurs, Business Executives, and Workforces on lifestyle strategies to reduce stress, improve work/life integration, and most importantly improve daily performance /outcomes. Book Dana to Speak at your Company Event or Conference Today!

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